WWDC 2025: all the news from Apple’s annual developer conference
See all Stories
D
Here’s how Craig Federighi explained the Siri delay.
After WWDC, iJustine asked Apple’s software boss about the state of Siri a year after the big announcement, and Federighi’s answer was basically that Apple’s still working on it. Fair enough! But then he drops this masterclass of corporate-speak:
“We were not able to take the approach we were taking to the quality level in the time frame that initially we thought we could.”
In other words: Siri still bad. Federighi’s right that the bar is high, and that if it’s not great it’s not anything. We’ll see if Siri can get there.
Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
Loading comments
Getting the conversation ready...
Most Popular
Most Popular
- Our long national sunscreen nightmare is almost over
- Kaleidescape’s movie player blows streaming, and your wallet, away
- Barret Zoph is out at OpenAI again after just five months
- Midjourney goes from generating cat images to full-body ultrasound scans
- Hue’s wired wall modules bring non-smart lights into its ecosystem
